Program
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Retailer Program (2021)
Please check back for updates to the program, additional seminars TBA
FRIDAY, JULY 23
12:00 – 4:30 p.m. Lunch and Intensive Workshop
Dr. Jacob Teitelbaum & Terry Lemerond
“Metabolic Secrets of Health and Disease”
Courtesy of EuroPharma/Terry Naturally
5:00 – 7:00 p.m. Dinner and Seminar
Robert Scott Bell
“Calming the Coming Cytokine Storms: Silver & Copper To the Rescue ”
Courtesy of Sovereign Silver
7:15 – 8:30 p.m. Seminar
Rudy Dragone
“Understanding Progesterone & Other Bio-Identical Hormones – How they affect your Health & Wellbeing”
Courtesy of Sigform
SATURDAY, JULY 24
8:00 – 10:00 a.m. Breakfast and Seminar
James Stolze, Senior Account Executive
“Enhance Shoppers Experience to Educate and Increase Sales”
Courtesy of Cornerstone Consulting, Inc. – Cornerstone for Natural AND MAHO Board of Directors
10:45 – 11:30 a.m. Seminar
Tom Sokoloff
“The Immune Boom…Now What?”
Courtesy of IP-6
11:30 a.m. – 12:30 p.m. Seminar
Renee’ Southard, Owner Organic Marketplace (Gastonia, NC) and SENPA President
Amanda Ballard, Marketing Director, SENPA, Inc.
“How to Keep New COVID Customers Coming Back to Your Store”
Roundtable Presentation Courtesy of SENPA, Inc.
12:30 – 2:30 p.m. Lunch and Seminar
Carl Germano
“Defending Immunity with the Right One”
Courtesy of Bluebonnet Nutrition
3:00 – 6:00 p.m. MAHO Expo (Show Floor Open)
6:30 – 8:30 p.m. Dinner and Seminar
Neil Levin
“Cal-Mag Forms, Transporters & Co-Factors”
Courtesy of NOW
SUNDAY, JULY 25
8:30 – 9:00 a.m. Annual Business Meeting – MAHO Board of Directors
9:00 – 10:30 a.m. Breakfast and Seminar
Jerilyn Bristow
“Beyond the Boost: Restoring Our Essential Foundation”
Courtesy of Buried Treasure
Noon – 4:00 p.m. MAHO Expo (Show Floor Open)
4:00 – 4:30 Buyer’s Bingo Prize Drawings (Easton Foyer)
Speakers
Amanda Ballard/Senpa
Amanda began working in the natural products industry back in 2014. She brings vast experience in marketing as well as industry knowledge to the table. Her understanding of the industry from a retailer’s perspective and the relationships she developed with suppliers make her a great asset to the SENPA team. She is committed to advancing the mission of the association and providing as many resources to our members as possible.
How to Keep New COVID Customers Coming Back to Your Store
The Covid-19 pandemic sent a surge of customers to health food store to find nutritional products to keep them well. So, how do we keep them coming back as the world heads to the new normal? In this retail forum, we will discuss how to craft a message to your new customers to educate them and earn their trust and tools you can use to keep them coming back for years.
Dr. Robert Scott Bell/Sovereign Silver
Dr. Bell is a homeopathic practitioner, author of “Unlock the Power to Heal” and expert in silver therapeutics*. As a keynote speaker, lecturer and educator, he shares his expertise and experience, supporting effective natural health and healing choices. Dr. Bell overcame 24 years of chronic illness by learning and applying natural healing methods. He has since dedicated his life to revealing the healing power within us all.
Calming the Coming Cytokine Storms: Silver & Copper To the Rescue
Rudy Dragone/Sigform
Born in Montevideo, Uruguay and raised in Bronx, New York, Rudy Dragone was fascinated with the pharmacist profession as a young boy and landed a job in a pharmacy by the time he was a mere nine years old. At the age of 17, Rudy enrolled in The School of Pharmacy and by 21 was the youngest qualified Pharmacist in New York City. Rudy then quickly rose to become the owner of 10 pharmacies in New York. During that time Rudy also learned how bio-identical hormones help heal people and he became a passionate advocate for its role in healthcare. Later in his career, Rudy desired a more quiet life for himself and his family, so he sold his businesses and relocated with his family to Arizona.
Today Rudy owns and oversees Clark’s Pharmacy, a compounding pharmacy located in Carefree, Arizona. Physicians from across the globe consult him for his expertise in bioidentical hormones due to his unique, long-standing experience with healthy living through hormonal balance. Rudy is a Professor at the Medical College of the Universidad Autonoma de Nuevo Leon, he provides continued education for doctors, and is one of the country’s preeminent experts and public speakers regarding bio-identical hormones.
Understanding Progesterone & Other Bio-Identical Hormones – How they affect your Health & Wellbeing
Jerilyn Bristow
Jerilyn has lived and worked in the natural health industry for over 25 years. She started her journey through her own health issues. She was trained in Naturopathy at the Clayton College of Natural Health and received her Herbal Apprentice certificate from the NC Herbal Studies program in Asheville, NC. Jerilyn has extensive experience in natural health retail, sales, education, and management. She is especially passionate about teaching others how to navigate their healing options, just as she was taught to navigate hers.
Beyond the Boost: Restoring our Essential Foundation
Sometimes, we need to boost the health of our immune system but long-term health requires tending our foundation every day. Understand the deeper roles immune supporting nutrients play and how we can use them to strengthen the foundation that supports us.
Carl Germano/Bluebonnet
Carl Germano, CNS, CDN, Board Certified Clinical Nutritionist with a master’s degree in clinical nutrition from New York University, has over 30 years experience in product development for several of the largest dietary supplement companies in the U.S. For the past three decades, he has been instrumental in bringing innovative nutritional ingredients and finished products – including dietary supplements, medical foods, and functional beverages – to a variety of markets. He continues to lead the industry in research and product development as it relates to next-generation clinically relevant nutraceutical ingredients.
Defending Immunity with the Right One
Terry Lemerond/Europharma
Terry Lemerond is a natural health expert with over 45 years of experience. He has owned health food stores, founded dietary supplement companies, and formulated over 400 products. A much sought-after speaker and accomplished author, Terry shares his wealth of experience and knowledge in health and nutrition through social media, newsletters, podcasts, webinars, and personal speaking engagements. His continual dedication, energy, and zeal are part of his ongoing mission — to improve the health of America.
Metabolic Secrets of Health and Disease
Metabolism is the engine of life. Dysfunctional metabolic activity can result in heart disease, diabetes, brain changes, chronic fatigue, fibromyalgia, chronic infections and immune dysfunction, chronic pain, depression, liver abnormalities, and more. In this workshop, learn about natural interventions that can optimize metabolism and treat the underlying causes of illness for more vibrant health and enhanced longevity! Join renowned integrative medicine and metabolism expert and author Dr. Jacob Teitelbaum, MD, as he shares life changing information about research and clinically validated supplements and natural medicines that can produce life-changing results.
Neil E. Levin/NOW
Neil E. Levin, CCN, DANLA is the Senior Nutrition Education Manager and a product formulator for NOW. Neil is an award-winning board-certified clinical nutritionist who is a director of the Mid-American Health Organization (MAHO) and the Clinical Nutrition Certification Board (CNCB), is a founder and officer of the American Nutrition Association (ANA), and was a Technical Advisor to the Non-GMO Project.
Cal-Mag Forms, Transporters & Co-Factors
Minerals are dietary elements; inorganic molecules enabling hundreds of biochemical bodily functions. Digestion creates organic molecules essential for mineral absorption. These ‘chelated’ mineral transporters deliver minerals to distinct cells and tissues of the body, with different effects.
- What are the major calcium and magnesium transporters found in supplements, and some key differences?
- How do vitamins D and K support mineral transport?
- How does digestive health affect mineral status?
- What nutrients are needed for bone health?
Learn about different forms of calcium and magnesium, the differences between their chelators (mineral transporters), and the most essential nutritional co-factors.
Tom Sokoloff/IP-6
Tom Sokoloff has been a veteran of the natural products industry for almost 30 years. Having had the privilege of working in the retail, distribution, manufacturing and research provides him a vast amount of experience in the industry. Tom is the former owner of Paradise Health & Nutrition a three-store chain in Florida founded in 1994. During his years as a retailer, Tom served on the board of directors for the NNFA/ NPA National and Southeast region including serving as President of NNFA-Southeast.
The Immune Boom…now what?
A recent survey indicated 42% of Americans reported gaining an average of 29 lbs. during the pandemic. It’s alarming to consider how this will impact the already dismal rates of diabetes and cancers. Besides walking them through how to get the weight off, let’s consider two fascinating molecules, IP6 & Inositol, and how they can play an important role in diabetes, cancer and more!
Renee Southard/SENPA
I am passionately involved in the health food industry as an educator and business owner since 1992. I initially opened an 800 square foot supplement shop in Gastonia NC and quickly understood that supplements did not fully address the needs of my customers. After working with customers and listening to request from the community, I brought in organic foods and HBA to more adequately address healthy living which resulted in relocating Organic Marketplace to a 5000 sq ft location in 2003. Initially serving on the board of SENPA inspired me to continue to be a part of the work we were accomplishing to advance independent natural products retailers in a market that was changing. I’ve always been a teacher and my love of education has guided my career path. It has taken me into teaching health and wellness, something that I feel extremely passionate about as I learn every day.
How to Keep New COVID Customers Coming Back to Your Store
The Covid-19 pandemic sent a surge of customers to health food store to find nutritional products to keep them well. So, how do we keep them coming back as the world heads to the new normal? In this retail forum, we will discuss how to craft a message to your new customers to educate them and earn their trust and tools you can use to keep them coming back for years.
James Stolze/Cornerstone
James Stolze has developed a reputation for helping retailers increase their sales and profits to better market, promote and provide educational information to their customers. James has applied his creativity and technological expertise to revolutionize retail experiences through innovative marketing programs for independent retailers designed to strengthen the relationship between consumers, suppliers, and retailers. Throughout his career, James has worked with thousands of independent retailers in the Natural Products, Hardware, Grocery, Sporting Goods and Pharmacy industries. After working with many of the nation’s largest products distributors and manufacturers, James has focused his career on helping independent retailers compete against the national and regional big-box retailers.
Enhance Shoppers Experience to Educate and Increase Sales
Increase in-store sales and provide sought-after information to consumers by engaging and educating shoppers with rich and exciting digital content such as videos, PDFs, web content, images, and product content & attributes. 89% of todays retail shoppers use their smart phone while in-store to complete a shopping decision. Don’t lose customers to online sales – keep them buying from YOU. In this retail forum, we will discuss how using new technology, you are better able to educate your customers, provide product promotions, receive reporting to help make important decisions on product offerings. BONUS: Retail attendees at this session during the 2021 MAHO Expo will be the first to take advantage of a NEW “FREE” MAHO Membership Service in partnership with Cornerstone Consulting, Inc.
Dr. Jacob Teitelbaum/EuroPharma
Jacob Teitelbaum, MD – Dr. Teitelbaum is a board-certified internist, Director of the Practitioners Alliance Network and renowned expert on energy and chronic pain. He is the lead author of four studies on effective treatment for fibromyalgia and chronic fatigue syndrome. He is also the author of the popular free app “Cures A-Z”, and the best=selling books From Fatigued to Fantastic!, Diabetes Is Optional, Pain-Free 1-2-3: A Proven Program for Eliminating Chronic Pain Now, and Beat Sugar Addiction NOW! series, Real Cause, Real Cure, as well as e-books Three Steps to Happiness, and The Fatigue and Fibromyalgia Solution.
Metabolic Secrets of Health and Disease
Metabolism is the engine of life. Dysfunctional metabolic activity can result in heart disease, diabetes, brain changes, chronic fatigue, fibromyalgia, chronic infections and immune dysfunction, chronic pain, depression, liver abnormalities, and more. In this workshop, learn about natural interventions that can optimize metabolism and treat the underlying causes of illness for more vibrant health and enhanced longevity! Join renowned integrative medicine and metabolism expert and author Dr. Jacob Teitelbaum, MD, as he shares life changing information about research and clinically validated supplements and natural medicines that can produce life-changing results.